If you and your team are interested in Behavioral Economics but don’t know too much, and have limited time,  we offer introductory workshops. These cover the basic theory; biases and heuristics in decision making; psychosocial and contextual structures; experimentation and its importance; and examples of how to apply this knowledge.

Training

If you already have knowledge about Behavioral Economics or took our workshop and want to keep going, we also have training on more specific subjects like experimental design, definition of Behavioral Keys, predisposition and positioning, or incentive line up. This can help your team  develop a wider understanding  of the decisions that consumers make everyday surrounding your products, understand  with more empathy the reasoning behind some of the behaviors you see, and develop your own tactics to understanding behavior and decision making.